Délice advertisement
The intended audience of the advertisement are Tunisian families as it is in Tunisia, has a family setting and is spoken in Tunisian which is not an accent understood in all Arabic speaking countries. .
There is use of persuasive language additionally to the comedic approach that is used to sell the yoghurt brand.
There is use of logos, as they give information of the nutritional values of the yoghurt.
By showing this it gives a logical reason to consume the yoghurt because it will be beneficial to the person's health and provide essential nutriments they need.
There is use of pathos, as it shows a few Tunisian society values. In a lot of cultures including Tunisian culture football brings people and showing a family united around a football match is something many people can relate to. Family is also important and visiting each other, something that all Tunisians can relate to. The happiness that the child has when seeing his grandma when he first sees her is something all kids can relate to and even grown adults.
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